Brendan Ecker Realty | Keller Williams | Michigan Real Estate for Sale

Privacy Policy for BrendanEckerRealty.com

Effective Date: 09/23/2025

1. Introduction & Scope

Brendan Ecker Realty (“we,” “us,” “our”) respects your privacy and is committed to protecting the information you share with us. This Privacy Policy describes how we collect, use, disclose, and protect your personal information in connection with your use of our website (https://www.brendaneckerrealty.com), services, forms, marketing, and communications (collectively, the “Services”).

This Policy is intended to be consistent with Keller Williams’ Privacy Policy (legal.kw.com) and Keller Williams Lakeside’s policy.

Note: While we aim to align with Keller Williams corporate and Keller Williams Lakeside, their policies apply to their websites and operations; this policy governs BrendanEckerRealty.com as an independently operated real estate agent website.

2. Information We Collect

2.1 Information You Provide

Full Name, email, phone number, address
Real estate interests (property type, budget, timeline)
Inquiries, form submissions, or communications
Information if you apply to be sponsored

2.2 Automatically Collected Information

IP address, browser, device data
Referral sources, pages viewed, visit time
Cookies, web beacons, analytics tools

2.3 Third-Party & Public Data

MLS and property data
Information from service providers (with your consent)
Aggregated or anonymized usage data

3. How We Use Your Information

We use collected information to:

Provide real estate services, respond to inquiries, and facilitate communication
Market listings, send property alerts, and share opportunities
Improve user experience and website functionality
Comply with licensing, legal, and regulatory requirements
Prevent fraud, ensure compliance, and protect client interests

4. Sharing & Disclosure

We may disclose information:

To Keller Williams Lakeside, affiliates, and trusted service providers under confidentiality
As required by Michigan law, licensing authorities, or regulators
To law enforcement if needed for fraud prevention or compliance
During a business transfer, merger, or succession

We do not sell personal information to unaffiliated third parties.

5. Cookies & Tracking

We and our partners use cookies and analytics to improve the website and marketing. You may adjust browser settings to limit or block cookies.

6. Your Rights

Request access or correction of your data
Request deletion where legally permitted
Opt-out of marketing communications at any time
Withdraw consent to data use when applicable

7. Data Security & Retention

We apply industry-standard safeguards to protect your data. Personal information is retained only as long as necessary for business, legal, or regulatory purposes.